When accessing Market Pulse, you will first be brought to the Main Dashboard. This is essentially a Marketing Activity Overview. This overview rolls up key metrics from your Google Profile, PPC Advertising, and even Funnel Metrics if you are using Market Pulse to manage your sales opportunities.
The dashboard is also customizable so you can get a first-hand look at the return on your investment.
This level of visibility and awareness is only the beginning for your business. To be able to take full advantage of these tools, you need to make sure that all the setup tasks get complete.
The toolbar is located along the top with two main functions: a Date Range tool to adjust how much history you want the dashboard to display and an edit button allowing you to arrange and customize the tiles on your dashboard. When you are in 'edit mode' you also have the ability to select new tile (these are called widgets). For example if you have an email sequence created for when people sign up on your website, a tile that tracks the qty of email sent and the bounce rate would be a helpful metric.
The main dashboard give you a quick indicator of how things are flowing, the conversations dashboard to give you awareness of conversations that may need your attention.
As our team works with you, you can expect a typical 4-week onboarding timeline.
Conversations Dashboard